CLIENT: OFFICEWORKS     AGENCY: DT     ROLE: DESIGNER / ART DIRECTOR     YEAR: 2012

To engage the next generation of Officeworks customers, we conceptualised a free painting app to engage and spread fun to all Ollie Club members and children of Australia. 

Paint, Store, Share

Children would be able to select line art of Ollie and his friends and colour over them with the various tools in the app—and store or share their creations with friends, family and the rest of the community.

Simple and Big UI

Keeping in mind that the main target audience were children from the age of 3 to 8, we decided to remove all forms of complication and create a user interface that was easy-to-use and and big enough to accomodate palms.

Unfortunately, this app was never developed and remains as only a concept to this day