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Retirement App

CLIENT: DBS     AGENCY: ALEPH     ROLE: DESIGNER / ART DIRECTOR     YEAR: 2014

The app is a productivity tool that allows Relationship Managers to start a conversation with their customers and illustrate the importance of starting a retirement plan.

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Break the Ice.

In order to help the customers understand how much they need in the future, we decided to create a few discussion topics around inflation, and the rising cost of living in Singapore. 

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Conversations via
Simple Interactions.

The app had to be simple to use and allow the Relationship Manager to focus on building meaningful conversations with customers.  

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An Interactive Approach.

With the retirement amount defined, the tool helps the customer reduce their shortfall gap by taking them through a step-by-step simulation, allowing them to create various scenarios.

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360° Engagement.

Once the entire simulation is complete, the customers will receive an entire summary of the session.

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